为打投偶像把牛奶倒沟里?热播综艺被紧急叫停

5月4日晚,北京市广播电视局发布通报称,针对群众举报网络综艺节目《青春有你》第三季存在的相关问题,已责令爱奇艺暂停《青春有你》第三季节目录制。

The production of hit Chinese variety show Youth With You Season 3 was suspended after the show, where trainees compete to become idols, was involved in a scandal of wasting large amounts of milk, amid the country's strengthened efforts in eradicating wasting food.
北京市广播电视局责令暂停
《青春有你》第三季后续节目录制
北京市广播电视局表示,针对群众举报网络综艺节目《青春有你》第三季存在的相关问题,北京市广播电视局高度重视并第一时间约谈了爱奇艺相关负责人,要求该平台严格落实广电行政部门有关管理规定,切实履行网络视听平台主体责任,完善节目管理制度,认真核查并整改存在的问题。
The suspension was announced by the Beijing Municipal Radio and Television Bureau on Tuesday. The notice did not specify reasons for the suspension, but it confirmed there were problems found after authorities investigated, based on public complaints, and it urged the production team to rectify the problems.
5月4日,北京市广播电视局责令暂停该节目录制。该通知并未具体说明暂停该节目的原因,但确认有关部门在群众举报后调查发现了相关问题,并敦促团队整改存在的问题。
rectify /ˈrektɪfaɪ/:矫正;改正
根据网络视听节目相关管理规定,北京市广播电视局现责令爱奇艺暂停《青春有你》第三季节目录制。

爱奇艺回应:
接受批评,认真整改
5月5日凌晨,@爱奇艺青春有你 发文,表示对北京市广播电视局责令停播通知诚恳接受,坚决服从。即日起暂停该节目录制,认真核查并整改存在的问题。

随后,@爱奇艺 回应称,接受批评,认真整改!

The production and broadcast platform of the show, iQIYI said Wednesday on Sina Weibo that it accepts all the criticism and will correct mistakes.
事件回顾:
粉丝为打榜投票倒奶被质疑
近日,一段倒奶的视频在网上热传。该视频里《青春有你》节目的粉丝为打榜投票,雇人将所购买的奶制品倒入水沟。
据了解,因投票的二维码印在瓶盖内侧,要投票就需拧开瓶盖,所以大量奶被倒掉,只留下了盖子。此事也成为网友质疑该节目的原因之一。

The show has been under criticism online before the suspension was announced. Many criticisms were targeted at the competition mechanism of the show, which encourages viewers to buy and consume bottled milk as they need to scan the QR codes inside the caps of the bottles in order to vote for their favorite trainees.
在被责令暂停前,该节目已在网络上受到批评。许多批评指向该节目的打投竞争方式。这种打投方式需要观众在购买指定的瓶装牛奶后,扫描瓶中的二维码为自己最喜欢的练习生投票。
The mechanism led young fans to purchase large amounts of the milk they couldn't drink, so they just scanned the codes and poured the milk into sewers.
该打投机制导致年轻粉丝购买了量大无法喝完的牛奶,因此这些粉丝就在扫描了瓶内的二维码后将牛奶倒入下水道。


据新华社评论,“大量牛奶被倒”的背后,是以浪费和挥霍为代价的吸睛牟利,是对劳动的不尊重、对法律的亵渎和蔑视,其最终结果是误导、侵蚀了青年人的追求和三观,不只是把牛奶倒沟里,而是把青年人带沟里!
The Xinhua News Agency posted a commentary on Tuesday, criticizing the production company and the sponsor who forgot their social responsibility when they decided to use such promotion method. The behavior misled young people and eroded their values.
随着《中华人民共和国反食品浪费法》正式实施,反食品浪费已有刚性的法律约束。严重浪费食品的行为,是“顶风作案”,应依法严惩;对误导青少年三观的商家和平台,必须加强监管,不能放任其只顾产品销量、节目流量,罔顾法律和自身社会责任!
坚决抵制浪费之风!
来源:中国日报双语新闻
编辑:左卓
实习编辑:李金昳
综合:央视新闻 首都广播电视 环球时报 新华社